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How Workplace Signage & Expertise from DGI Helped a Boston Real Estate Management Firm Reopen for Business

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Author: Glen Fairbanks | President
How Workplace Signage & Expertise from DGI Helped a Boston Real Estate Management Firm Reopen for Business

Navigating the phased reopening following COVID-19-related work-from-home orders posed specific challenges for office property managers as they prepared spaces for their tenants’ safe return.

Every person entering a business or organization should feel welcomed and comfortable. Prominent workplace signage is a powerful tool, providing clear instruction and reminders about the importance of following guidelines designed to ensure wellness, comfort and confidence in the workplace.

One Boston real estate management firm turned to DGI’s Back to Work Guide to explore options for a phased reopening. Working with the DGI team, they developed a signage plan to communicate with tenants and visitors without compromising the building’s visual appeal or the firm’s budget and timeline.

       “We worked with DGI on our extensive COVID-19 signage program beginning in late April…. it was important to us to develop a cohesive yet flexible signage system that would adequately guide and inform our residents and tenants. DGI was an amazing partner in the process, suggesting signage types, materials and production methods that provided us with a cost effective, eye-catching package that was produced in a timely, organized, and efficient manner.” – The senior vice president of a Boston-based real estate management firm

Here are just a few examples of how their strategy was deployed:

  • Freestanding fold-and-go towers in the lobby to remind guests about social distancing.

  • Wall and floor decals positioned near the elevators to reinforce social distancing reminders with simple visual cues.

  • Door decals at entrances that provide clear mask-wearing and social distancing guidelines at points of entry using bold icons and typography.

  • Restroom signage contains dual messages of hygiene and team spirit, reminding employees and guests to practice hand washing for the health and safety of everyone in the building, because we are all in this together.

Each element of a large office building — lobby, atrium, reception areas, meeting and conference rooms, private shared offices, cubicles, kitchens and break rooms, restrooms, public elevators and corridors — has specific signage needs; DGI offers a suite of customizable solutions to meet these needs while aligning with your business’s message and company culture.

Explore our Back to Work Guide for yourself or contact DGI today to partner with us and create a similar solution for your business or buildings.

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Glen Fairbanks | President

Glen joined DGI in 1994, just as the large format digital printing industry was emerging. He was originally hired as a telemarketer, quickly rose to inside sales, then managed the customer service department. From there, Glen moved to outside sales, becoming a top performer and exceeding goals by selling over a million dollars several years in a row.

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